Just been looking through some of the pictures I took at Cheltenham last week.
Although the majority of bookmakers have embraced technology…

… running a portable, electronic operation with a laptop hooked up to an LED sign board…

… with a small printer, and a big wad of cash …

… there’s still a few guys who prefer to kick it old school.

The man with the flip-chart is pretty brave – there’s no easy way to update his prices as the money comes in. Tippex required, probably. If you want your market to be able to move, dry-wipe is worth the investment.
And if you want an eye-catching sign to alert punters which race is up next, you definitely need some clamps.

Some of them even still do tic-tac…

… but apparently there are some things you just can’t say by waving your arms about.


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